History of the toothbrush

The first toothbrush was invented in China at the end of the 15th century.

The toothbrush has continued to evolve ever since. But did you know that it was initially a luxury item when it was introduced to France under the reign of Louis XV?

The toothbrush was then reserved for the most fortunate, who wore it as a necklace to show their belonging to the high aristocracy!

Little by little, the toothbrush became more democratic and became a common everyday object, only to be overly popularized, thus losing all its personality.

That's why Caliquo is committed to giving your toothbrushes some personality!

To achieve this, Caliquo calls upon French artisans to design its toothbrushes and uses noble materials such as different types of wood.

Caliquo is also committed to environmental sustainability. We reduce toothbrush waste thanks to our rechargeable head system. This means only the used part of the brush is thrown away, and you keep your handle!

Our rechargeable toothbrushes , our children's toothbrushes , our razor and our shaving brush .